Published: 2024-08-26

Fashion communication and Artificial Intelligence:the case of Neural Fashion AI

Paloma Díaz-Soloaga, Irene Pelzer-Peinado
2740
PDF (Spanish) 897 Downloads
PDF 687 Downloads
EPUB (Spanish) 320 Downloads
HTML (Spanish) 230 Downloads

When fashion companies transform into communicationcompanies: the cases of Benetton, Net-a-Porter and Loewe

Teresa Sádaba, Carmen Azpurgua, Pedro Mir
1156
PDF (Spanish) 466 Downloads
PDF 660 Downloads
EPUB (Spanish) 294 Downloads
HTML (Spanish) 241 Downloads

Impact of artificial intelligence on fashion:analysis of digital influencers in international fashion weeks

Paula Fajardo Rodríguez-Borlado, Concha Pérez-Curiel
2470
PDF (Spanish) 771 Downloads
PDF 747 Downloads
EPUB (Spanish) 282 Downloads
HTML (Spanish) 241 Downloads

Tendency to scandal as a marketing strategyin textile fashion: the Zara case

Gonzalo Ricardo Alegría-Varona, Carlos Enrique Benites-Alejandría
2731
PDF (Spanish) 788 Downloads
PDF 653 Downloads
EPUB (Spanish) 273 Downloads
HTML (Spanish) 186 Downloads

Influencers and reputation: Chiara Ferragni,Instagram and the Pandoro Gate scandal

Ana Velasco-Molpeceres, Jorge Miranda-Galbe, María Prieto-Muñiz
1499
PDF (Spanish) 467 Downloads
PDF 1033 Downloads
EPUB (Spanish) 266 Downloads
HTML (Spanish) 176 Downloads

Journalistic activity and the challenges of its management in the United States of America and European Union

João Paulo de Jesus Faustino
1041
PDF (Spanish) 374 Downloads
PDF 498 Downloads
EPUB (Spanish) 274 Downloads
HTML (Spanish) 578 Downloads

“A country to go back to”: narrative analysis of the Plan of Return to Spain

Ana Irene Rovetta-Cortés, Antonio Alejo Jaime, María José Fernández-Vicente
918
PDF (Spanish) 331 Downloads
PDF 349 Downloads
EPUB (Spanish) 292 Downloads
HTML (Spanish) 213 Downloads

Emotions and political leadership in the 2022 Andalusian Parliament elections in X

Jorge Zarauza-Castro, Sandra Méndez-Muros
1051
PDF (Spanish) 366 Downloads
PDF 322 Downloads
EPUB (Spanish) 269 Downloads
HTML (Spanish) 240 Downloads

Kilometer 0: the beginning of migratory journeysof domestic workers in Chile

Natalie Rodríguez-Covarrubias
1079
PDF (Spanish) 352 Downloads
PDF 306 Downloads
EPUB (Spanish) 276 Downloads
HTML (Spanish) 199 Downloads

Conviviality and neighbourhood identity: a case study in a superdiverse neighbourhood in Barcelona

Claudia Saldivia-Mansilla, Moisés Carmona-Monferrer, Javier Serrano-Blasco
1321
PDF (Spanish) 388 Downloads
PDF 335 Downloads
EPUB (Spanish) 255 Downloads
HTML (Spanish) 184 Downloads